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Cleartrip appoints Anuj Rathi as Chief Business and Growth Officer

Cleartrip has appointed Anuj Rathi as its new Chief Business and Growth Officer, according to Rathi’s LinkedIn post on Thursday. Rathi, a former executive at Flipkart, previously served as the Chief Product and Marketing Officer at fintech firm Jupiter. He takes over from Ayyappan R, a long-time Flipkart executive who left Cleartrip earlier this year.

Following Ayyappan’s departure, Cleartrip had been operating without a chief executive. The exit of Chief Financial Officer Aditya Agarwal compounded the leadership void at the travel booking platform.

In his LinkedIn announcement, Rathi expressed his enthusiasm for joining the travel industry and working with Cleartrip’s team. He aims to build and motivate a top-notch team to drive the company’s growth and enhance its reputation as a beloved brand in India.

Zepto Raises $665 Million at $3.6 Billion Valuation in Largest Funding Round of 2024

In the largest funding round of the year, instant grocery delivery app Zepto has secured $665 million, elevating its valuation to $3.6 billion. This substantial investment reflects the growing confidence in India’s booming quick commerce sector, even as investors become more selective amidst tightening capital markets.

The $665 million round, entirely a primary investment, was predominantly led by existing backers such as Glade Brook, Nexus, and StepStone. These investors contributed the majority of the funds, demonstrating their continued confidence in Zepto’s potential and growth trajectory.

New investors, including Avenir Growth, Lightspeed, and Avra, also participated in the round, injecting additional capital and joining Zepto’s cap table. Their involvement highlights the increasing interest and competition among investors to be part of the rapidly expanding quick commerce industry in India.

Tags: FUNDINGZepto

CERT-In and Mastercard Signs MoU to Enhance Cybersecurity in Financial Sector

The Indian Computer Emergency Response Team (CERT-In), an arm of the Ministry of Electronics and Information Technology, has entered into a strategic partnership with Mastercard to bolster cybersecurity in India’s financial sector. CERT-In, designated as the national agency for incident response under Section 70B of the Information Technology Act, 2000, and Mastercard have signed a Memorandum of Understanding (MoU) aimed at enhancing cooperation and information sharing.

This collaboration will leverage both organizations’ expertise in cybersecurity incident response, capacity building, sharing financial sector-specific cyber threat intelligence, and advanced malware analysis. As part of the agreement, CERT-In and Mastercard will conduct training programs and workshops focusing on cyber capacity building, market trends, and best practices to fortify financial sector organizations’ security.

Furthermore, the partnership will facilitate the exchange of relevant cyber threat trends, technical information, threat intelligence, and vulnerability reports to reinforce the financial sector’s information security in India.

“Cybersecurity is the need of the hour, and the Prime Minister Narendra Modi’s government is dedicated to ensuring the security of individuals on digital platforms. This collaboration is a significant milestone that will benefit both entities and the public at large,” stated Shri Jitin Prasada, Minister of State in the Ministry of Commerce & Industry and Electronics and Information Technology.

Gautam Aggarwal, Division President, South Asia at Mastercard, expressed enthusiasm about the partnership, highlighting Mastercard’s advanced AI technology in protecting systems. “Mastercard’s comprehensive approach to security provides its partners and customers with deeper visibility into cyber risks and greater adaptability and resilience. We are delighted to collaborate with CERT-In to fortify India’s financial digital ecosystem, which has fueled unprecedented growth in the country,” Aggarwal said.

AICTE Unveils New Guidelines to Bolster Industry-Academia Collaboration

In a major initiative to bridge the gap between academic learning and practical application, the All India Council for Technical Education (AICTE) has rolled out new guidelines aimed at enhancing industry-academia mobility. Announced by AICTE Chairman Prof. TG Sitharam, these guidelines seek to strengthen ties between educational institutions and the industry, thereby enriching the academic experience.

Key elements of the guidelines include the introduction of Professors of Practice (PoP), along with Associate and Assistant PoPs, and the promotion of women PoPs through the BHARATI (Boosting Higher Education through Assimilation of Resilient and Talented Indian Women) initiative. These measures are designed to facilitate knowledge exchange and bridge the theoretical-practical divide.

Prof. TG Sitharam highlighted the initiative’s importance, stating, “This comprehensive framework underscores our commitment to excellence in higher education and fostering sustainable linkages between academia and industry. The role of the Professor of Practice enriches the academic environment with real-world insights. Encouraging the appointment of Women Professors of Practice is a significant step towards gender equality in higher education and the professional sphere.”

AICTE plans to support the initiative by funding the Professors of Practice program. Prof. Sitharam announced that AICTE would financially support 100 women PoPs under the BHARATI initiative, helping professionals, especially those with career breaks, re-enter the workforce successfully.

AICTE Vice Chairman Dr. Abhay Jere addressed the challenges of the required 15 years of experience for the Professor of Practice role, introducing Associate and Assistant Professors of Practice to include a broader range of experienced professionals. “These additional roles will ensure that more professionals can contribute to our academic environment,” said Dr. Jere.

Dr. Jere also commended the committee led by Prof. G.D. Yadav and the Policy and Academic Planning Bureau of AICTE for their efforts in preparing these comprehensive guidelines. The framework aims to balance industry expertise with the academic rigour needed in educational institutions.

The press release emphasized that appointing Professors of Practice is crucial for aligning academic curricula with industry needs, enhancing student employability, and providing real-world insights. These professionals bring valuable industry connections, offering students internship opportunities, mentorship, and job placements.

The new guidelines by AICTE mark a significant step towards creating a more integrated and practical educational framework, ensuring that students are better prepared to meet industry demands.

Enhancing Quality of Life: Integrating Yoga into an Integrative Healthcare Model

Integrative healthcare is a holistic approach that combines the strengths of various medical practices, including modern medical sciences, alternative therapies, and Vedic philosophy. This method aims to enhance quality of life by preventing diseases, treating existing conditions, and promoting overall well-being. Among the diverse components of integrative healthcare, yoga stands out for its multifaceted benefits that extend beyond physical health.

Yoga, an ancient practice rooted in Vedic traditions, offers a comprehensive approach to health. It encompasses physical postures (asanas), breathing techniques (pranayama), and meditative practices, each contributing to the body’s overall wellness. The integration of yoga into a healthcare model enhances flexibility, strength, and mental clarity while promoting proper oxygenation through controlled breathing. This multifaceted approach helps individuals maintain a disease-free life and supports the reversal of existing health conditions by addressing their root causes.

Also read: International Yoga Day: Experts Share Mantra on How Yoga Boosts Corporate Success with ObserveNow

The role of yoga in integrative healthcare is significant due to its holistic nature. Asanas improve physical strength and flexibility, reducing the risk of musculoskeletal issues. Pranayama enhances respiratory health by ensuring efficient oxygen intake, which is crucial for overall vitality. Additionally, the meditative aspects of yoga reduce stress and improve mental health, leading to a balanced state of mind and body. This holistic approach aligns with the fundamental goals of integrative healthcare: preventing diseases, treating existing conditions, and promoting a high quality of life.

Incorporating yoga into an integrative healthcare model is particularly beneficial for individuals in high-stress environments, such as corporate professionals. The demanding nature of corporate jobs often leads to stress, anxiety, and physical ailments due to prolonged sitting and poor posture. Yoga addresses these issues by offering a practical solution that can be easily integrated into daily routines. Simple asanas and breathing exercises can be performed at the workplace, providing immediate relief from stress and tension.

Moreover, the preventive aspect of yoga aligns with the goals of integrative healthcare. Regular practice of yoga can prevent the onset of lifestyle-related diseases such as hypertension, diabetes, and cardiovascular issues, which are prevalent in corporate settings. By promoting mental and physical well-being, yoga contributes to higher productivity and job satisfaction among corporate professionals, creating a healthier work environment.

Dr. Dharmesh Shah

In a nutshell, the integration of yoga into an integrative healthcare model offers a comprehensive approach to enhancing quality of life. By combining the strengths of modern medical practices with the holistic benefits of yoga, this model promotes disease prevention, effective treatment, and overall well-being. The practice of yoga, with its emphasis on physical health, mental clarity, and proper breathing, is a valuable addition to any healthcare regimen, particularly for those in high-stress professions.

Author: Dr. Dharmesh Shah, Founder & Director of Holistica World

International Yoga Day: Experts Share Mantra on How Yoga Boosts Corporate Success with ObserveNow

Yoga is an ancient practice that started in India thousands of years ago. It involves physical postures, breathing exercises, and meditation. Yoga helps people improve their physical strength, flexibility, and mental well-being. By practicing yoga regularly, many find they can manage stress better, feel more focused, and live healthier lives.

Although yoga originated in India and is a part of the country’s cultural fabric, only about 12% of its total population practices yoga, according to a blog posted by Yogavidyaschool. This ancient practice, however, has seen immense growth and popularity worldwide. The global yoga industry is booming and is estimated to be worth more than $200 billion by 2025, up from approximately $90 billion today. This growth highlights how people around the world are recognizing and embracing the benefits of yoga. In this regard, Siddharth Mala, Correspondent, ObserveNow, engaged with experts in the yoga field to gain deeper insights and understand the significance of this day.

Yoga attracts a diverse group of practitioners. Interestingly, only about 20% of total yoga practitioners are between the ages of 18 and 29, suggesting that yoga is popular across various age groups, not just among the young. Additionally, about 72% of total practitioners worldwide are women. This statistic shows how yoga appeals particularly to women, who often find the practice beneficial for both physical health and stress relief.

Also read: ObserveNow presents Top 5 Mental Health Apps for Therapy and Counseling

Highlighting the importance of this day Raman Mittal, Trained Meditation Teacher and Founder of Idanim quoted “Yoga is a very effective technique to manage stress and anxiety. When we say Yoga, people usually just think about different Asanas or postures to increase their strength and flexibility. But Yoga is so much more than that. I believe that Yoga is not just for physical fitness but it helps in one’s spiritual journey as well. It also teaches us how to focus on our breath to control the body and quieten the mind. Yoga exercises like Pranayama activate our parasympathetic nervous system, triggering a calm and relaxed state. With each mindful breath, one can feel the stress dissipate.”

“This International Yoga Day, let’s embrace the full spectrum of yoga practices, from physical postures to mindful breathing, to achieve a balanced and serene life” further stated Raman.

Yoga holds significant importance for corporate professionals, offering a myriad of benefits that enhance both their personal and professional lives. In the high-stress environment of the corporate world, yoga provides a powerful tool for managing stress, reducing anxiety, and improving overall mental well-being.

Emphasizing the importance of yoga for corporate professionals Dr. Dharmesh Shah, Founder & Director, Holistica World stated “Yoga is essential for corporate professionals facing high-stress and sedentary lifestyles. It offers a holistic approach to managing stress, improving physical health, and enhancing mental clarity. Regular practice reduces anxiety, improves focus, and boosts productivity. Asanas (postures) counteract prolonged sitting, relieving back pain and poor posture. Pranayama (breathing exercises) and meditation calm the mind and enhance concentration. Incorporating mantra chanting and mudras (hand gestures) amplifies benefits, promoting inner peace and energy balance. Establishing a daily yoga routine in the workplace, and dedicating 10-15 minutes to these practices, fosters a culture of wellness, contributing to a healthier and more productive workforce, as seen in many Silicon Valley companies.”

Dr Shah further advised the following mentioned asana for corporate professionals, incorporating specific yoga asanas into their daily routine that can significantly improve their well-being:

Tadasana
Tadasana
Bhujangasana
Bhujangasana
Uttanasana
Uttanasana
Virabhadrasana
Virabhadrasana
Sukhasana
Sukhasana

Adding to that Dr. Sushil Agrawal, M.B.D.O.M.S, Cataract & Lasik Surgeon, Geeta Eye Clinic & Surgical Centre stated “Considering the demanding and screen-centric lifestyles of corporate employees today, it is crucial for individuals to prioritize their eye health. Yoga exercises specifically designed for the eyes are known to alleviate strain and enhance optic nerve functionality.”

Dr Agarwal suggested the following techniques to maintain healthy vision:

20/20/20 Rule: Every 20 minutes, take a break, look at something 20 feet away for 20 seconds.

Palm Rubbing: Warm your palms by rubbing them together, then place them over your closed eyes for relaxation and to relieve dryness.

Blinking Exercise: Blink rapidly 10 times, pause for 30 seconds, and repeat 5-7 times to refresh your eyes.

Controlled Eye Rolling: Roll your eyes in circles to stretch and strengthen eye muscles, improving circulation and flexibility.

Up-Down and Side-to-Side Movements: Move your eyes up and down, then side to side to enhance muscle flexibility and peripheral vision.

Circular Eye Movements: Make gentle circular motions with your eyes, first clockwise, then counterclockwise, to relax and rejuvenate them.

Focus Shifting: Focus on a small object at eye level without blinking, then close your eyes and visualize it to improve concentration and vision.

International Yoga Day is a wonderful opportunity to embrace the practice of yoga and its many benefits. Whether you are a seasoned yogi or a beginner, this day is a reminder to take care of your physical and mental health. So, roll out your yoga mat, take a deep breath, and join millions of people around the world in celebrating International Yoga Day.

ObserveNow presents Top 5 Mental Health Apps for Therapy and Counseling

It might be difficult to get mental health support in the fast-paced world of today. But thanks to mental health applications, technology has closed this gap and offered practical and efficient treatments. With the availability of therapy and counseling services through these apps, getting expert help is now easier than ever. There’s an app for that, whether you need someone to chat to or are struggling with depression or anxiety. We examined five of the top mental health applications made for counseling and treatment in this listicle. You can discover the ideal software for your mental wellness journey by utilizing its distinct features, which range from individualized therapy plans to live chat sessions with certified therapists. Accept the privacy and ease of use offered by these digital therapy possibilities and be proactive.

Below are the top 5 platforms:

Evolve

Evolve is a health-tech startup on a mission to make mental health safe, simple, and joyful! Co-founded by Anshul Kamath and Rohan Arora in 2020. With interactive content based on Cognitive Behavioural Therapy (CBT), The Evolve app and its proprietary interface users in improving their mental health. The app has over 2,50,000 users worldwide and was part of “Google Play’s Best Of 2021″ in India. Evolve has a strong focus on LGBTQ+ audiences, with curated content and offerings specifically for members of the community.

MANAS

Mental Health and Normalcy Augmentation System is what MANAS stands for. It is a widely accessible, scalable, and all-inclusive digital wellness platform. It was developed to aid in the mental wellness of Indian citizens. The portal integrates many government entities’ wellness and health initiatives. To supplement the application, teleconsultation is offered. This service can be utilized for matters pertaining to an individual’s general welfare, including mental health difficulties. In addition to health tracking, all data records will be maintained current. It will be helpful to users in future consultations.

Wysa

Wysa is a conversational bot that uses facial expressions to predict people’s feelings. Wysa uses micro-actions and evidence-based behavioral and cognitive methods to enhance the user’s quality of life. Furthermore, it claims that after utilizing the chatbot assistance for more than three months, the consumers’ feelings of worry and hopelessness had decreased by half.

YourDOST

Bengaluru based YourDOST is a platform that allows customers to connect with experts to discuss issues related to your personal, professional and academic life. The professionally trained counsellors help the customers cope with work stress, relationship issues, enhance self-image, and support you in your quest for self-improvement. Their salient features: Private and Confidential interactions, Anonymous Discussions, 24×7 support, claims to have conducted over 25lakh sessions.

Amaha

The 95% treatment gap in mental health in India is closed by Amaha Amaha, formerly known as InnerHour, an AI-driven omnichannel mental health platform. A variety of tools and services are available on the platform to assist people with their psychological requirements. Amaha is led by a group of seasoned medical and tech experts who are enthusiastic about leveraging technology to provide Indians in need of mental health services with excellent treatment, irrespective of their age, region, gender, or line of work. Along with their successful entrepreneurial experience both in India and outside, Amaha’s co-founder and CEO, Dr. Amit Malik, brings to the table perspectives on mental and emotional health from both the provider and user sides.

Pradnya Popade Appointed Head of Marketing at Welspun Global

Welspun Global Brands has announced the appointment of Pradnya Popade as the new Head of Marketing for its home textile and flooring divisions. Popade revealed the news on LinkedIn, expressing her excitement about joining Welspun’s dynamic team and her eagerness to apply her expertise in developing innovative marketing strategies that will have a significant impact.

Before joining Welspun, Popade served as the Marketing Communications Head for Media & Communications at Samsonite South Asia, where she managed brand building and media strategies for Samsonite, American Tourister, and Kamiliant. Her extensive career in marketing communications also includes roles at Mediacom, Madison Communications, Rediffusion DY&R (The Media Edge), and Mudra Communications.

With over 23 years of experience, Pradnya Popade is a highly skilled professional in marketing communications. She is a Google Squared Graduate, certified in digital and social media strategies, and adept at developing and managing brand communications.

NHAI Partners with IIIT Delhi to Enhance Road Safety Using AI Technology

In a bid to improve road safety, the National Highways Authority of India (NHAI) has signed a Memorandum of Understanding (MoU) with the Indraprastha Institute of Information Technology (IIIT) Delhi. This partnership will leverage Artificial Intelligence (AI) to enhance the availability and quality of road signs on national highways.

As part of this agreement, IIIT Delhi will conduct extensive surveys to collect imagery and data on the condition and presence of road signs along selected stretches of national highways, covering approximately 25,000 kilometers. Using AI, the collected data will be processed to accurately identify and classify road signs. The resulting survey report will include a geo-stamped inventory of existing signs, their structural condition, and other relevant information.

Additionally, IIIT Delhi will perform a gap analysis to compare survey findings with the road sign requirements outlined in the approved signage plans and the latest Codal provisions for high-speed corridors. This analysis aims to identify discrepancies and ensure the road signs meet current safety standards.

By utilizing AI and Geographic Information Systems (GIS), NHAI aims to boost road safety on national highways through innovative and advanced technological solutions.

Accenture Predicts 2024 Revenue Surge Amid AI Demand, Exceeding Estimates

Accenture announced on Thursday that it anticipates annual revenue growth for 2024 to surpass estimates, driven by the rising adoption of artificial intelligence. This forecast has boosted its shares by 3% in premarket trading. The company’s generative AI technologies are enhancing productivity and cutting costs for businesses, mitigating the effects of slower enterprise spending.

Accenture’s role as a key consultant and outsourcing service provider for cloud migrations has helped cushion the impact of inflation-related IT budget cuts. The company projects annual revenue growth of 1.5% to 2.5%, exceeding analysts’ expectations of 1.6%, as per LSEG data. This is a slight adjustment from its previous forecast of 1% to 3%.

Read more: Revenue Intelligence startup Reo.Dev secures $1.2 million in funding led by India Quotient

For the quarter ending May 31, Accenture reported revenues of $16.47 billion, slightly below the expected $16.53 billion. The third-quarter profit stood at $1.93 billion, down from $2.01 billion the previous year. However, new bookings, a key indicator of customer contract value, surged to $21.06 billion, compared to $17.25 billion a year ago and $21.58 billion in the previous quarter.

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