With Valentine’s Day, cybercriminals are capitalizing on the season of love, targeting unsuspecting shoppers with sophisticated scams. Kaspersky experts have identified multiple fraudulent schemes designed to exploit online consumers looking for the perfect romantic gift. From fake e-commerce platforms to tech gift scams, here’s what you need to know to stay safe.

Deceptive Deals and Fraudulent Websites

One of the most common tactics used by scammers is creating fake e-commerce websites that closely mimic legitimate retailers like Amazon. These fraudulent platforms lure consumers with massive discounts on jewelry and Valentine’s Day gifts, tricking them into entering their Amazon login credentials. Once compromised, these details can be used to access personal data, banking information, and even conduct unauthorized transactions.

“Holiday time is always marked with the large number of scams. Fraudulent schemes are mostly standard, however, they are highly adaptable to all emerging trends,” suggests Olga Svistunova, a security expert at Kaspersky. “Being cautious, when receiving favorable offers and tremendous discounts online is crucially important. It is advisable to verify website addresses and avoid entering your personal information or banking details on suspicious sites in order to protect yourself from potential scams.”

Bouquet of Deception: Fake Flower Shops

With around 250 million roses sold annually for Valentine’s Day, scammers have found ways to exploit the high demand. Instead of mimicking well-known retailers, fraudsters create standalone fake flower shops, complete with eye-catching deals and beautifully curated product images. The aim is simple—lure buyers into placing orders for bouquets that never arrive.

Tech Gifts: A New Target for Scammers

Smart home gadgets and personal electronic devices are becoming increasingly popular Valentine’s Day gifts, and scammers are quick to seize the opportunity. Fraudulent websites advertise massive discounts on well-known technology brands, claiming to offer special Valentine’s promotions. Buyers either receive counterfeit products or, in many cases, nothing at all.

How to Protect Yourself from Valentine’s Day Scams

Kaspersky experts emphasize the importance of staying vigilant while shopping for gifts online. Here are some key precautions:

• Verify Website Authenticity – Always check URLs and domain names before making a purchase. When in doubt, visit the retailer’s official site directly instead of clicking on promotional links.
• Be Cautious of Unsolicited Emails and Ads – Avoid clicking on email links or social media ads offering unrealistic discounts.
• Secure Personal and Banking Information – Only enter sensitive details on verified platforms with HTTPS encryption.
• Use Reliable Cybersecurity Software – A comprehensive security solution can help block phishing attempts, detect fraudulent sites, and safeguard online transactions.

As Valentine’s Day approaches, love may be in the air, but so are cyber threats. Stay informed, stay cautious.