IBM has announced the elevation of Tuhina Pandey to the role of Head of Communications for the Asia Pacific region. In this expanded capacity, she will oversee the company’s communications strategy across multiple markets, including India, South Asia, and the broader APAC region.

Tuhina’s journey with IBM began in April 2020 when she joined as the Head of Communications for India and South Asia. Her impactful leadership and strategic vision led to her promotion as Director of Marketing & Communications in January 2023, where she also took on the role of Chief Marketing Officer for IBM India and South Asia. In these roles, she was instrumental in driving integrated initiatives that supported business growth and enhanced the brand’s reputation in a rapidly evolving market.

Before her tenure at IBM, Tuhina held the position of Head of Global Corporate Communications & Public Affairs at Tech Mahindra. Her career also includes significant roles such as Vice President at Ananto and Media Training Worldwide, as well as serving as Associate Editor for technology at NDTV Profit. With over 17 years of experience spanning journalism, corporate communications, and marketing, she brings a wealth of knowledge and expertise to her new role.

Tuhina’s contributions to the industry have been widely recognized. She was featured among the E4M Public Relations & Corporate Communications Top 100 Influential Game Changers in 2023 and was honored as a Visionary CMO by CNBC TV18 Storyboard the same year.

In her new role as Head of Communications for IBM Asia Pacific, Tuhina is poised to leverage her extensive experience to further strengthen IBM’s brand presence and communication strategies across the region.