X, previously known as Twitter, has promoted Rishabh Sharma to the role of Head of Marketing Solutions for the Asia-Pacific (APAC) region as part of its efforts to strengthen its presence in the market.

Sharma, who has been with the company since 2017, previously served as Senior Manager for Brand Strategy, Asia Pacific, handling global clients since 2022.

In his new role, Sharma will oversee the Next team, which manages the advertising business across Southeast Asia, Korea, Greater China, Australia, and India. The team is tasked with achieving quarterly and annual revenue targets while developing scalable marketing solutions to foster widespread growth.

Before joining X, Sharma held roles at ICT Health, Times Internet, and Dish TV, among others.