Google has introduced a new set of AI-driven features powered by its Gemini chatbot, now integrated into its popular Maps and search applications. In a bid to reclaim momentum in the competitive AI landscape—where rivals like Microsoft-backed OpenAI have gained prominence—Google is leveraging its extensive user base to introduce AI advancements across its suite of tools.

Among the updates is a refined search capability in Google Maps, designed to handle open-ended queries more effectively. For example, users can now search for “things to do with friends at night in Boston” or “fun fall activities in Seattle” and receive tailored suggestions, such as speakeasies or live music venues, rather than broad tourist lists that may not be relevant.

In previous versions, Google Maps offered more generalized recommendations, which often included attractions that were not accessible at night.

Miriam Daniel, Google Maps’ VP of Consumer Experiences, noted that Gemini’s enhanced contextual understanding allows it to consider factors like time of day and seasonal events.

The AI-powered results will appear alongside traditional location listings, complementing rather than replacing them, much like the AI Overviews found in Google’s search engine. Additionally, Gemini will allow users to ask specific questions about locations, generating answers based on existing user reviews for a more interactive and personalized experience.