Dabur India has named Abhishek Mehta as its new Lead for Digital Marketing. Mehta, an experienced digital marketing professional, joins Dabur after serving as Head of Digital Marketing at Jubilant FoodWorks. He shared his enthusiasm about the role on LinkedIn, stating, “I’m happy to share that I’m starting a new position as Lead – Digital Marketing at Dabur India Limited!”

With a career spanning over ten years, Mehta brings substantial expertise in digital marketing. Prior to Jubilant FoodWorks, he was the Vice President of Digital Marketing at ibs fulcro from 2018 to 2020. His career also includes notable roles such as Director of Marketing at 9zest and Associate Vice President of Digital Marketing at AdLift India from 2012 to 2017.

Beginning his journey as a Team Lead for Search Marketing at Wildnet Technologies in 2010, Mehta has honed a wide range of skills across performance and brand marketing, social media management, SEO, media planning, influencer marketing, and more.

In his new role at Dabur, Mehta will leverage his extensive experience to drive innovative digital strategies, strengthen Dabur’s online presence, and reinforce its leadership in the consumer goods industry.