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Harish Narayanan Appointed as CMO at HDFC AMC

HDFC Asset Management Company (AMC) has appointed Harish Narayanan as its new Chief Marketing Officer (CMO) and Chief Digital Officer (CDO). In his new role, Narayanan will spearhead the firm’s marketing and digital strategies, aiming to further its mission of becoming the foremost wealth creator for every Indian.

Narayanan brings with him more than 17 years of diverse experience across various industries, holding senior leadership positions. Previously, he served as Chief Growth Officer at Upstox, overseeing marketing, partnerships, and growth initiatives. His tenure at Myntra as Chief Marketing Officer and Head of Monetisation and Partnerships saw him pioneering pivotal marketing strategies.

His career highlights also encompass a distinguished stint of nearly 12 years at Google, contributing to the YouTube marketing team, and earlier, to Procter & Gamble’s brand management team based in Singapore, where he earned several accolades for his contributions.

Educationally, Narayanan holds an MBA from IIM Lucknow and a bachelor’s degree in computer engineering from Mumbai University. His wealth of experience and innovative approach are poised to significantly bolster HDFC AMC’s strategic objectives.

This appointment underscores HDFC AMC’s commitment to leveraging top-tier talent to drive growth and innovation in India’s asset management sector.



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